advisory
Scaling Companies with Purpose
Through FirstPrinciple Advisors, I work with SaaS founders and leadership teams to help them navigate the “rocket ship” growth phase. My approach combines strategic vision with operational execution, ensuring that companies scale sustainably without losing their core values.
In addition, I serve as a Senior Advisor at Susquehanna Growth Equity, where I work closely with portfolio companies to strengthen and scale their Professional Services and Customer Success operations. This involves helping leadership teams design efficient delivery models, improve customer outcomes, and align service operations with business growth goals.
My Approach
My advisory practice is centered on the growth journey of my clients. I start by understanding where they are today, their current processes, pain points, challenges, and aspirations. From there, I design a focused, actionable plan for the next 6 to 18 months. In the growth journey of a SaaS company, anything beyond that time frame is often too uncertain to be truly actionable. That’s why I focus on clear, measurable priorities for the near term. I then work side by side with my clients to implement the plan by providing guidance, filling capability gaps, and helping wherever they need support to achieve meaningful, sustainable results.
Specialties:
• SaaS growth strategy
• Professional Services leadership and operations
• Customer Success optimization
• Digital transformation leadership
What Clients Can Expect:
• Strategic clarity and actionable plans
• Measurable improvements in performance
• A trusted partner who works alongside them, not just from the sidelines